While the Diamond Retailer Summit is your chance to meet fellow retailers, company leaders, supplier representatives, and Diamond personnel one-on-one, it's also an opportunity to learn at workshops designed to help you acquire new knowledge and help you build your business. Diamond's slate of 2018 Retailer workshops features a variety of topics that both new and veteran retailers can learn from, and features two speakers with industry knowledge and experience in marketing for small businesses!
The world of smart phones has taken showrooming to a new, brazen level. This presentation by Speaker, Author, & Retail Educator Phil Wrzesinski teaches you one eye-opening truth about these customers and shows you how to deal with showroomers the right way so that you can win back some of that business. You’ll walk away with insights and techniques that will raise your conversion rates through the roof.
Guest: Phil Wrzesinski, Author & Retail Educator
2018 Diamond Summit Guest Speakers
|Phil Wrzesinski is an entrepreneur and public speaker who honed his skills running Toy House & Baby Too, the largest independent toy store in America, from 1993 through December 2016. During his time at Toy House & Baby Too Phil also started a weekly radio show, monthly magazine, and successful speaking career. Phil brings his decades of experience in running a small business to the 2018 Diamond Summit with the workshops Selling in a Showroom World and Main Street Marketing on a Shoestring Budget.|
Chuck Robinson, with his wife Dee, founded Village Books in Bellingham, Washington in 1980. He served on the boards and as president of both the Pacific Northwest Booksellers Association and the American Booksellers Association, for which he taught booksellers schools for more than ten years. He has been deeply involved in community organizations, including as a founding board member of Sustainable Connections and City Club of Bellingham. He currently serves on the board of the Whatcom Community Foundation. Chuck will bring his decades of community partnerships and bookseller knowledge to the 2018 Diamond Retailer Summit with the workshop Building Strong Community Partnerships.
Both Phil and Chuck will also be available to talk with attendees during the suppliers showcase Exhibit Hall from 3pm to 6pm on Thursday, April 5th.